I work with a lot of creatives who shrug and cringe when asked how they’re different from their competition. They mumble something about a general strength like being a good listener or a generic style aspect of their brand like using bright colors.
Many can’t answer this question because they haven’t developed their own style.
And then, they torment themselves for not having their own style, as if they should magically know what the hell it is.
On the other side of the coin, I also chat with way too many creatives who want to start an online business but haven’t yet because of one main objection.
That objection goes something like, “But there are already 19,473,294 people doing the thing I want to do. How will I stand out? Why will anyone care what I have to say?”
I want to clear this up for you today. In today’s video, I tell you how to figure what makes you different and how to develop your own style. Click that play button below to hear my thoughts:
I’m not going to summarize what I said in the video above, because I’m not going to give you an easy out. Either you watch it or you don’t. (Yep…I’m feeling quite sassy today.)
I hope you take to heart the message from today’s video.
P.S. No matter where you are in your business, you have something of value to offer. If you don’t know what to share on social media, share the truth. Show what you’re working on. Talk about the wins and losses. Show what’s happening right now. Stop faking it until you make it and show your followers what your work and life really looks like.