Marketing for Creatives is Back! And, There’s 50% More Content!

You’re a watercolor artist. Jeweler. Potter. Knitter. Pattern maker. A creative.

Your ideal day consists of spending hours creating, getting your hands messy.

You’d rather have your fingers covered in splatters of paint than blog about painting. You’d rather spend the afternoon listening to an audiobook and knitting with that fine merino yarn you just bought than typing up an email newsletter and updating your social media accounts.

But, the truth is marketing matters.

If you’re creating beautiful products, but nobody sees them, what’s the point? If you want to leave your day job to be a jewelry artist, you’ve got to get your jewelry in front of the right people, so you can sell it and make enough money to replace that income, right?

That’s where I come in. I’ll help you figure out who your target market is, how to reach them and how to get them to buy your stuff over your competition.

I’ve been where you are, and I know how to get you where you want to be.

When I first started my business, I wasn’t a marketing guru. I only knew what little I’d retained from my business psychology classes, so I spent MANY hours reading books, attending conferences, and experimenting with different marketing principles.

Through that process, I became enamored with marketing. The techniques that I learned and tinkered with allowed me to build a successful, sustainable business that took the place of my previous full-time job as a therapist. If I hadn’t worked hard to market my business, I’d probably be stuck working a soul-sucking job that I despise.

I’ve also taken all the marketing techniques I learned and helped other creative entrepreneurs make their businesses more successful. I’ve worked with hundreds of creatives through one-on-one consulting and group coaching programs.

The information in this book isn’t a regurgitation of what I’ve learned. It’s the tried and true strategies that I’ve put to the test within my business and through working with hundreds of creative entrepreneurs.

Much of the marketing advice out there doesn’t necessarily work with handmade businesses.

That’s why I wrote Marketing for Creatives.

You need a resource that directly applies to YOUR business. You need specific examples from entrepreneurs in the handmade niche, so you get ideas on how you can promote your products in a way that aligns with your brand.

See more details about Marketing for Creatives right here. {For those of you who bought the first edition, I’ve added 50% more content and rewrote all existing content.}